ASML is one of the world’s leading manufacturers of chip-making equipment.
Our vision is to enable affordable microelectronics that improve the quality of life. To achieve this, our mission is to invent, develop, manufacture and service advanced technology for high-tech lithography, metrology and software solutions for the semiconductor industry.
ASML's guiding principle is continuing Moore's Law towards ever smaller, cheaper, more powerful and energy-efficient semiconductors. This results in increasingly powerful and capable electronics that enable the world to progress within a multitude of fields, including healthcare, technology, communications, energy, mobility, and entertainment.
Working at ASML
We provide the world’s top chipmakers everything they need to create better performing, cheaper semiconductor chips. Simply put: we are an industry leader supporting industry leaders.
As such, you’ll be encouraged to bring your best ideas and act on them. You’ll have the freedom, trust, and support in your field to experiment and solve complex challenges. Things are rarely dull when you’re constantly breaking new ground.
But despite our fast-paced environment at the forefront of tech, we take your work-life balance and wellbeing seriously. A business is only as good as its employees.
So join us, and you’ll be a part of a global collaboration. One that promotes creativity, the inclusion of highly diverse teams, and an exciting and dynamic work environment. Join us, and you’ll be a part of progress.
Introduction
This is a graduation assignment for a master student with a background in Marketing or Business Communications, who would like to develop a sponsoring vision to strengthen ASML's global employer brand.
Job Mission
ASML’s Communications function has a responsibility to guard and improve ASML’s reputation and employer brand. The Communications function is currently organized in three teams: Corporate (external), Internal and Labour Market Communications (LMC). This assignment is in the LMC team.
Job Description
In the Netherlands the knowledge of ASML as an attractive employer is still limited.
People are not aware of ASML’s global presence. Besides Europe, ASML has offices in the US and Asia. Although the number of people we hire shows a steep growth curve, our brand awareness is low, especially in countries outside The Netherlands. One of the ways to develop our brand is by sponsorships. We would like to develop a more external, international and pro-active sponsorship policy. In this assignment you will investigate what kind of sponsoring (broad range from sports, culture to events) matches with our core values and how sponsoring can contribute to raising our awareness in the markets where we are unknown. The final deliverable will be a report with the research details and a recommendation for our global sponsoring strategy.
Education
You are a Master student in Marketing or Business Communications in your final year, looking for a graduation assignment. You have good communication skills and you are fluent in English. You can work independently, and you are able to think out-of-the-box. This is a graduation assignment for 5 days a week with a duration of 6 months. You can start as soon as possible.
Please keep in mind that we can only consider students (who are enrolled at a school during the whole internship period) for our internships and graduation assignments.
Other information
What ASML offers
Your internship will be in one of the leading Dutch corporations, gaining valuable experience in a highly dynamic environment. You will receive a monthly internship allowance up to 500 euro (maximum), plus a possible housing or travel allowance. In addition, you’ll get expert, practical guidance and the chance to work in and experience a dynamic, innovative team environment.
ASML: Be part of progress
We make machines that make chips – the hearts of the devices that keep us informed, entertained and safe; that improve our quality of life and help to tackle the world’s toughest problems.
We build some of the most amazing machines that you will ever see, and the software to run them. Never satisfied, we measure our performance in units that begin with pico or nano.
We believe we can always do better. We believe the winning idea can come from anyone. We love what we do – not because it’s easy, but because it’s hard.
Students: Getting ready for real-world
Teamwork is key within ASML. Together we form one big team with over 20,000 employees worldwide. These colleagues have 115 different nationalities and work on three continents – Europe, US and Asia.
In this inspiring environment, your colleagues may be sitting next door, or they could be thousands of kilometers away in a different country, or even working for a different company.
An internship at ASML is your opportunity to get to know this world and get a feel for that excites you most.
How will you be part of progress?
You are a Master student in Marketing or Business Communications in your final year, looking for a graduation assignment. You have good communication skills and you are fluent in English. You can work independently, and you are able to think out-of-the-box. This is a graduation assignment for 5 days a week with a duration of 6 months. You can start as soon as possible.
Please keep in mind that we can only consider students (who are enrolled at a school during the whole internship period) for our internships and graduation assignments.
Please apply with your CV and cover letter by the 'apply' button below
Remember - you found this opportunity on Qreer.com
Education Backgrounds: |
Business Engineering |
Specialties: |
Marketing Research (R&D) |
Education Level: |
Postgraduate (Masters) |
Experience: |
0 - 2 years |
Languages spoken: |
English |
Job Location: | Veldhoven, Netherlands |
Keywords: | Marketing Campaigns, Brand Awareness, research |
Type: Job
Deadline: 20th November 2024
Job reference (ID): 16537
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