Product Marketing Manager - Pattern Fidelity Products Job in San Jose - CA, United States

ASML is one of the world’s leading manufacturers of chip-making equipment.

Our vision is to enable affordable microelectronics that improve the quality of life. To achieve this, our mission is to invent, develop, manufacture and service advanced technology for high-tech lithography, metrology and software solutions for the semiconductor industry.

ASML's guiding principle is continuing Moore's Law towards ever smaller, cheaper, more powerful and energy-efficient semiconductors. This results in increasingly powerful and capable electronics that enable the world to progress within a multitude of fields, including healthcare, technology, communications, energy, mobility, and entertainment.

Working at ASML
We provide the world’s top chipmakers everything they need to create better performing, cheaper semiconductor chips. Simply put: we are an industry leader supporting industry leaders.

As such, you’ll be encouraged to bring your best ideas and act on them. You’ll have the freedom, trust, and support in your field to experiment and solve complex challenges. Things are rarely dull when you’re constantly breaking new ground.

But despite our fast-paced environment at the forefront of tech, we take your work-life balance and wellbeing seriously. A business is only as good as its employees.

So join us, and you’ll be a part of a global collaboration. One that promotes creativity, the inclusion of highly diverse teams, and an exciting and dynamic work environment. Join us, and you’ll be a part of progress.

Product Marketing Manager - Pattern Fidelity Products Job Description

Introduction
ASML brings together the most creative minds in science and technology to develop lithography machines that are key to producing faster, cheaper, more energy-efficient microchips. We design, develop, integrate, market and service these advanced machines, which enable our customers - the world’s leading chipmakers - to reduce the size and increase the functionality of their microchips, which in turn leads to smaller, more powerful consumer electronics. Our main headquarters are located in Veldhoven, the Netherlands, and we also have 18 office locations around the United States- including main offices in Wilton, CT, Chandler, AZ, San Jose, CA and San Diego, CA.We are proud of bringing together the brightest minds all over the world to tackle the most challenging problems in making faster and smaller chips. As part of our team, you will have the opportunity to go beyond yourself in developing more advanced techniques and push the technology boundaries.ASML San Jose, CA is an industry leader in computational lithography for integrated circuits. Our Tachyon platform enables capabilities that address chip design, photomask making and wafer printing for semiconductor manufacturing and the LithoTuner platform enables lithography optimization for ASML’s leading photo lithography tools, known as ‘scanners’ 

Job Mission
We are seeking a product marketing manager responsible for part of HMI’s Pattern Fidelity products. This position will deport into the Senior Product Manager for Pattern Fidelity Products. In this role, you will develop and own the product definition, market strategy and roadmap. As a product marketing manager, you will develop product marketing plans and drive product generation process through market research, competitive analysis, feasibility studies, customer engagements, pricing, and business planning. You must be able to work closely with customers across the globe, translate customer business needs to product requirements, market trends and product roadmaps. You will need to effectively lead world-wide multi-functional teams comprised of R&D, product engineering, sales and field operations. This requires a highly motivated, talented and flexible individual with adept technical and business knowledge, excellent communication and presentation skills, and strong organizational, management and team-building capabilities. 

Job Description
Develop marketing plans and product roadmaps to drive product definition, design and development, customer engagements, and market penetration.
- Gain deep understanding of the customer in terms of the challenges the customer faces, the technical requirements for our products, and the value represented by our solution.
- Deliver product requirement documents including market requirements and validation, product definition, business cases, and feasibility plans.
- Evaluate the financial aspects of product developments incl. budgets, expenditures, and projected R&D cost, ROI and profit-and-loss projections.
- Work with product engineering and account teams to develop engagement plans.
- Understand our position relative to the competition through competitive SWOT analysis and use this understanding to develop marketing and product introduction strategies.
- Develop use cases, marketing materials, sales collateral, market communication plans including press releases, launch materials and customer presentations.
- Customer visits and meetings with up to roughly 25% travel. 

 

Product Marketing Manager - Pattern Fidelity Products Job Requirements

Education
M.S. and above in electrical engineering, physics, chemical engineering, IC manufacturing, or process technology related fields, or equivalent experience.

 Experience
- 5+ years of experience in the semiconductor industry.
- 2+ years of experience in product marketing and product management with working knowledge in lithography, metrology and process control.
- Experience in working with semiconductor customers worldwide.
- Demonstrated skills in leading multi-functional teams in a global setting. 

Context of the position
This position primarily works in an office environment. It requires frequent sitting, standing and walking. Daily use of a computer is required. May stand for extended periods when facilitating meetings.
The physical demands of the position described herein are essential functions of the job and employees must be able to successfully perform these tasks for extended periods. Reasonable accommodations may be made for those individuals with real or perceived disabilities to perform the essential functions of the job described. 

Other information
EEO/AA (W/M/Vets/Disability) Employer

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